Museums and private collections

MUSEUMS The most important Italian automobile and motorcycle museums, including Maranello’s Ferrari Museum, Modena’s Enzo Ferrari Birthplace Museum, and many others, express the heart and soul of the legendary “prancing horse,” the unmistakable symbol of Ferrari and of Modena’s famous automobiles. The few kilometers that separate Modena and Maranello connect these two important landmarks—not-to-be-missed stops for all true fans of the “Reds” (“La Rossa” is the nickname of the Ferrari Racing Team). The Ferrari Museum on the site of the historic Ferrari plant, the Fiorano Test Track, and the industrial pavilions where the F1 autos of the “House of the Prancing Horse” are jealously manufactured and housed stand at the heart of Modena’s passion for the sports car. These sites, which have long been part of the Ferrari “pilgrimage,” are now joined by Modena’s newly opened Enzo Ferrari Birthplace Museum, built on the site of the home where Ferrari was born. Designed by the famous architect, Jan Kaplicky, and inspired by the aerodynamic lines of Ferrari racing livery from the 1960s, the museum represents a bond between Modena and the world’s most important ambassador of the sports car: Enzo Ferrari. These two “jewels” stand nearby other museums and collections that make this part of Italy the ideal stop for the passionate auto aficionado: the Maserati showroom in Modena, the Horacio Pagani museum in San Cesario sul Panaro, the Ducati Factory and Museum in Borgo Panigale, the Lamborghini Factory and Museum in Sant’Agata Bolognese, the Ferruccio Lamborghini Museum in Funo di Argelato, Checco Costa museum in Imola, the Museum of the Automobile in San Martino in Rio, and many, many others!

THE COLLECTIONS A castle. A farm. An industrial warehouse. A country villa. At first glimpse, these seem like so many other sites scattered across the Emilia-Romagna countryside. But more than a few of them harbor untold treasures in their interiors. Even the biggest car enthusiast might never have the opportunity to experience this precious trove of automobiles if not in the company of one of our expert guides on a voyage of discovery to Emilia-Romagna’s private collections of vintage automobiles and motorcycles! One-of-a-kind gems (such as the Auto Avio Costruzioni 815, the first automobile to be fully designed and built by Enzo Ferrari in 1940) are waiting to be experienced and admired, not infrequently with the collections’ proud and friendly owners by your side.


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